Karen Dortbucuk

Driving business growth through strategy, marketing, and decisive execution.

I operate at the intersection of strategy, marketing, and business. Contributing to decisions that impact growth, revenue, and brand direction.

From financial planning to campaign execution, I bring a founder-level mindset to every stage of the business.

About Me
About Me

What I Do

Growth, Strategy & Execution

  • Growth strategy & decision-making

  • Product launches & go-to-market

  • Creative direction & brand positioning

The Why
The Why

Performance Marketing

  • Paid media strategy & full-funnel campaign design

  • High-converting creative content creation

  • Performance analysis, testing & optimization

  • Scaling strategies to maximize profitable growth

The Proof
The Proof

E-Commerce Optimization

  • Website UX & conversion optimization

  • Offer strategy & pricing structure

  • Product positioning & merchandising

  • Funnel optimization across the customer journey

The Conversion
The Conversion

Recent Work

  • 26' Valentine's Day Campaign

  • 25' Holiday Campaign

  • Creative Direction

  • Events & Pop Ups

  • Growth & Performance Strategy

  • Product Launch Strategy

Get in touch